Social proof is a powerful marketing enhancer, especially with all of the ads that are seen in the course of a day. Why? When we’re considering a purchase, witnessing others using the service or product successfully is infinitely more compelling than a marketing message. Influence marketing is starting to come of age with digital marketing for this very reason. Proof trumps innuendo every time.
How are you creating social proof in your marketing, on your site, in your interactions? If you aren’t or you’re doing it minimally, consider the information in the infographic to get ideas on actions you can take to improve your marketing results.
Get more tips like this delivered to your inbox by clicking here!